Category Archives: Start Up

How Using Groupon Keeps On Giving

LISTEN TO BLOGCAST Last month, I kept a client diary at Booked and Busy on Facebook to illustrate how using Groupon continues to make me money even though I haven’t had an active deal in six months. The results were extraordinary! … Continue reading

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5 Business Beliefs That Keep Us Stuck

LISTEN TO BLOGCAST Our beliefs are an integral part of who we are. We make all of our decisions based on them, whether or not those beliefs truly support our growth as people and business owners. Most of our beliefs … Continue reading

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Why Clients Don’t Come Back (and How to Change That)

LISTEN TO BLOGCAST There are lots of reasons new clients don’t come back. Sometimes, our personalities simply don’t mesh. There’s not much we can do about that. However, there are many things we can do that increase the chances that … Continue reading

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Timeless Tax Prep Tools and Tips

LISTEN TO BLOGCAST When I began my blog in 2015, one of my clients who is a massage therapist told me she wanted to know more about taxes. I bet she’s not alone. That’s why I have continued to document … Continue reading

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What’s Your Biggest Practice-Building Mistake?

LISTEN TO PODCAST We all make mistakes. Often, they lead to valuable lessons. Since I can only share so many experiences to make your massage business journey easier, I’ve enlisted the help of these wise and generous massage therapists, educators, … Continue reading

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Achieving Estimated Tax Payment Mastery

LISTEN TO BLOGCAST This may be my last post about taxes. Not because they aren’t important but because mastering business taxes isn’t really that complicated. It’s an experiment of trial and error that every self-employed person must perform. My journey … Continue reading

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Do You Need a Loyalty Program?

Having consistent clients keeps you busy and protects your income from fluctuating. Using incentives to get clients to book more often is an excellent way to build a practice (in my experience). Whether or not you need to incorporate a … Continue reading

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