Tag Archives: business

Policies Are Made To Be Bent

LISTEN TO BLOGCAST A recurring theme I see in massage blogs, magazines and Facebook groups is owning our worth. This gets tested when we’re presented with situations that we’ve created policies to address, such as cancellations, late arrivals and expiration … Continue reading

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‘Tis the Season for Taxes (Again)

LISTEN TO BLOGCAST Just when I think I’ve shared everything I know about business taxes, I come up with something else. That’s because there’s SO much to know about handling them! I’ve have learned all of these lessons the hard … Continue reading

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A Different Approach To Raising Prices

LISTEN TO BLOGCAST An inevitable business decision that I’ve struggled with over the course of owning my practice is raising prices. Earlier this year, I found that I still wasn’t earning enough to get where I want to be financially. … Continue reading

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The Best Word-of-Mouth Marketing EVER!

LISTEN TO BLOGCAST I’ve had a lot of new clients the past few months! Many have found me on Google (way to go, SEO!), but I’ve also had a plethora of direct referrals (which is awesome since I think all … Continue reading

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How To Fill Those Pesky Same-Day Openings

LISTEN TO BLOGCAST I don’t know about you, but the closer it gets to an open spot in my schedule the less likely it is that someone will book it. You’d think with so much massage-on-demand popping up there would … Continue reading

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What Your Voice Mail Greeting Says About You

LISTEN TO BLOGCAST When I get bookings for Groupon Strategy Calls, typically they’re with massage therapists who want to get more clients. Sometimes when I call at the scheduled time, I get their voice mail greeting. Often, that gives me … Continue reading

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Not All Cancellations Are Created Equal

LISTEN TO BLOGCAST Cancellations suck, especially when they happen with too little notice to fill them. Often, this is the case when clients are sick. So what’s the best policy for cancellations due to illness? Most of the advise I’ve … Continue reading

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